New Delhi, February 09, 2022 (PPI-OT):Pro-Kashmir social media posts by KFC, Hyundai, and other global brands on the Kashmir Solidarity Day have sparked uproar in India. This year, several Pakistan-based social media properties connected to some of the world’s biggest corporate names used the occasion to proclaim their messages of support for Kashmir on February 5, which is celebrated as Kashmir Solidarity Day by Pakistanis, at home and abroad. Several American fast-food chains and South Korea’s Hyundai also joined.
“Let us remember the sacrifices of our Kashmiri brothers and stand in support as they continue to struggle for freedom,” a Twitter account associated with the automaker’s Pakistan operations posted on Saturday. India, however said that its ambassador to South Korea had immediately sought an explanation from Hyundai at its Seoul headquarters.
Indian Ministry of Foreign Affairs Ministry claimed that foreign minister Subrahmanyam Jaishankar spoke with his South Korean counterpart Chung Eui-yong to convey “strong displeasure” over the phone. The ministry spokesman Arindam Bagchi in a statement claimed that Chung “conveyed that they regretted the offence caused to the people and Government of India by the social media post.”
Pakistan-based social media properties connected to Pizza Hut, KFC and Domino’s Pizza were among those also posting messages to mark the Kashmir Solidarity Day, prompting boycott calls among incensed Indian social media users.
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